Using location shoots to engage potential borrowers and stand out above your competitorsLast week we talked about social media marketing. This week we take a short field trip for a remote shoot showing you how to tell a compelling and personal story that sells…
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Editor in Chief: HECMWorld.com
As a prominent commentator and Editor in Chief at HECMWorld.com, Shannon Hicks has played a pivotal role in reshaping the conversation around reverse mortgages. His unique perspectives and deep understanding of the industry have not only educated countless readers but has also contributed to introducing practical strategies utilizing housing wealth with a reverse mortgage.
Shannon’s journey into the world of reverse mortgages began in 2002 as an originator and his prior work in the financial services industry. Shannon has been covering reverse mortgage news stories since 2008 when he launched the podcast HECMWorld Weekly. Later, in 2010 he began producing the weekly video series The Industry Leader Update and Friday’s Food for Thought.
Readers wishing to submit stories or interview requests can reach our team at: info@hecmworld.com.
4 Comments
Nice job on the short video. Now I know Redding CA is a beautiful place with a great walk bridge, and an active community with a river cutting through it. What do they say, “A picture is worth a thousand words”. Enjoy living there Shannon.
Great tips! I’ve been thinking about doing videos…thanks for the encouragement. Also, enjoyed the crossing the bridge analogy.
Shannon,
I was not aware that the quality of video was that good. What an eye opener, and a good use of video to create and expand a personal touch with prospects. I have ideas going on about locations in the LA and Long Beach Harbors with scenic views surrounding San Pedro and Palos Verdes Peninsula.
Thanks for the suggestions.
Shannon,
Great job and a great idea. Like Mike Johnson said, “Redding CA is a beautiful place with a great walk bridge, and an active community with a river cutting through it. What do they say, “A picture is worth a thousand words”!
This makes a lot of sense and an inoperative approach. Thanks Shannon for the visual idea to success!
John A. Smaldone
http://www.hanover-financial.com