Industry Leader Update »

The Year of the Financial Advisor?

The Year of the Financial Advisor?

Shannon Hicks February 1, 2016 1

Slow & Steady Growth Depends on Partnering with Financial Professionals Since the housing and economic crash of 2008 our industry has had its collective eye focused on the horizon seeking for signs of a

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Stock Market Losses & Reverse Mortgages

Stock Market Losses & Reverse Mortgages

Shannon Hicks January 25, 2016 1

Retriees Ignoring Home Equity May Pay Dearly in a Down Market Unless your television has been turned off for the last week you have seen the stock market’s plunge due to China’s currency crisis

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Seminar Marketing & Smaller Lenders

Seminar Marketing & Smaller Lenders

Shannon Hicks January 18, 2016 1

Reverse Mortgage Seminars prove to be a valuable marketing tool Too often when we hear the word seminar we often think of get rich quick real estate presentations with high-pressure sales tactics to purchase

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Financial Columnist Changes View on HECMs

Financial Columnist Changes View on HECMs

Shannon Hicks January 11, 2016 6

Financial Columnist Has a Change of Heart on HECMs Our industry has chaffed in years past at what many perceived as media bias against the reverse mortgage. Slanted stories, borrower tales of woe and

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The Heirs are Dead Wrong: Here’s Why

The Heirs are Dead Wrong: Here’s Why

Shannon Hicks January 4, 2016 6

HECM Researcher outlines a win-win strategy As reverse mortgage professionals each of you most likely have encountered adult children who are nervous about their parents spending away their inheritance with a reverse mortgage. However,

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2015: A Retrospective

2015: A Retrospective

Shannon Hicks December 28, 2015 1

Looking back at the top stories of 2015 With the year’s end quickly approaching we have compiled a few short clips of the top industry-changing stories presented in the Industry Leader Update in 2015.

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Confusing Education or Benefit-Focused Sales?

Confusing Education or Benefit-Focused Sales?

Shannon Hicks December 21, 2015 0

Building the Bridge of HECM Benefits to Borrower Needs If you ever consider who some of the greatest communicators of our time were they have one trait in common; they were great story tellers.

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Old School Marketing Makes a Comeback

Old School Marketing Makes a Comeback

Shannon Hicks December 14, 2015 4

Broker shops revisit traditional marketing approaches While the phrase ‘old school’ has been popularized in recent years by hipsters it has been with us for quite some time. Webster recorded its first use in

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